Wikia Vintage Pattern Link Upload Tutorial

Wikia Vintage Patterns - Link Adding Tutorial

This tutorial has been edited using Windows 7 Home.

1. Search the Wikia for your pattern number, if found follow instructions below.

Be sure that your pattern is the correct picture as many patterns have duplicate numbers are are added as "A" or "B" and so on.

2. At top right is the contribute tab, click for menu, select "edit this page". Click box at top right "Minor edit", drop down and type "Add source/vendor external link", hit enter.

NOTE: For users other than Window 7 Chrome, if you have problems at this stage after hitting enter you may need to bypass the enter now step (after typing source/vendor external link) and go on to step 3.

3. At this point open your published listing up on Etsy, right click over the description for another window tab, click "Copy link address".

4. You are now ready to scroll down to Source/Vendors list, if you are the first entry, click at first dot under title, if not go to end of last entry, click and you will drop down to next line --STOP--. This is where it gets confusing but I promise to make this as painless as possible.

 Scroll up to the button with the chain link as seen here: 

5 Click the link, another window with pop up:

8. At #1, Target page or URL box, right click so that your pattern listing link will show in box, drop down to text to display box (slot) and type your shop name, how ever you want it to show up. At #3, click "to an external link" and #4 click "OK".

9. Now your name will appear at the Source/Vendor list under the pattern photo. --STOP-- This is another simple but sometimes forgotten finish:

10. Be sure to click "Publish". You will see the page change and with the new page your edits will show up in the right hand corner:

10. Now before exiting this page go to the top address bar, right click and copy for the Pattern Patter Team's backlink page!

You have now added a backlink.

Courtesy of www.etsy.com/shop/VintageNeedleFinds

Pinterest - Business Pages

Pinterest is a great way to showcase your shop! Here's a few ideas of how to make Pinterest work for you. 

Pattern Patter Team has team boards! If you do not have access to them, contact the social media leader and don't forget to provide your email address! She will send you an invitation! The team boards do have a few rules. 
#1 Post only your own listings to them
#2 The children's, crafts, etc have their own boards. Please do not post them in the Decades Boards. 

How do I get a Business Account? If you already have an account with Pinterest, you can convert to a business account. To read about how to set it up, go to:  https://help.pinterest.com/en/articles/set-your-business-account

How Can Pinterest Work for You? 
Easy! Here are a few tips that I discovered on The Guardian Website

First - Promote yourself as an expert. Post links to blog posts that you have written, create lookbooks, advertising campaigns, customer testimonials, etc.  

Next, Form a network - encourage re-pins and Pin-it's. Suggest that potential customers pin the items that they like to a board. To form a network, type in a keyword in Pinterest search. You can search Pinners, Pins, or Boards. So, for example, I searched boards for "sewing". I have other pattern sellers in my network. What I want is sewists. I look through the boards for pinners who sew. I chose a few to follow in hopes that the will follow me back. 

The third way to make Pinterst work for you is to keep it fresh and relevant. As the writer of the Guardian article, Jess Collins  states "Pins last forever so make sure you keep your content timeless and sticky so it remains of value."  So, if you are going to post Christmas items, remember that they stay there all year round unless you remove them. 

Forth
If there is a picture, there should be a pin. Any pictures on your website should become a pin. Use the Pin-it button and encourage the visitors to your site to do the same. Also, each of the Pinterest Boards should be strong enough to stand alone as a representation of your shop. 

Number Five - Rich Pins!   Rich pins are promoted Pins. They contain more information for your customers.  Jess says; "These enhanced pins are well worth their salt, showcasing more sales information, live stock and pricing and free automatic emails to anyone who has pinned a product if you amend the pricing or run an offer." 

The last way to make Pinterest work for your business is - Make sure the caption enhances the photo. Make it relevant, give them information that makes them want to visit your site. It counts toward SEO and Google search so make it good. 

I want to make sure that Jess Collins gets credit for this post. I rephrased and consolidated but Jess made it an easy interesting read. Here is Jess' info: Jess Collins is creative director at Type Communications. You can follow her on Twitter @Jess_Type